In this fast-paced and informative webcast, you’ll learn new research and insights on:

• The applications SMBs use, and what they plan to acquire in 2023
• What motivates SMBs to investigate new applications
• What SMBs want in an application – i.e., what the key application purchase considerations are
• The information sources they use to learn about, research and make a purchase decision
• The channels SMB prefer to purchase applications – and what they like about buying direct or from a reseller/MSP
• How many (and what kind of) SMBs have an IT director, or a reseller/MSP
• What vendors can provide to facilitate application purchases
• The one offer that works best to close a sale

You’ll get valuable insights to put to work right away to boost your 2023 SMB application revenue.