SMB Business Challenges
SMB Business Challenges from Bredin, Inc.
Bredin Report: What Keeps SMBs Up at Night?
SMB Business Challenges: A Shift in the Rankings Each month, Bredin surveys 500 principals of U.S. SMBs in our shared-client survey the SMB Pulse. This month, the results confirm some longstanding trends — and provide a few surprises, which speak to the outlook of SMBs and your opportunities to engage with and sell to them.…
Fastcast: Boosting SMB Sales with Content
Boosting SMB Sales with Content from Bredin, Inc. Watch the entire Fastcast recording.
Fastcast: Selling SaaS to SMBs
Selling SaaS to SMBs from Bredin, Inc. Watch the entire Fastcast recording.
Bredin Report: What SMB Hiring Habits Reveal
Anyone marketing to the small and midsized business (SMB) market wants to understand how decisions are made. They also want to know who SMBs are buying from and what they want to buy. In Bredin’s recent research with 500 principals of U.S. SMBs, we uncovered some habits and preferences that matter to anyone marketing to…
Fastcast: SMB Hiring Outlook and Preferences
SMB Hiring Outlook and Preferences from Bredin, Inc. Watch the entire Fastcast recording.
Bredin Report: Content Planning for 4Q
What SMBs want to learn in 4Q If you’re developing your content calendar for the rest of the year, there are a few key themes you can use to provide content that matters to SMBs. While SMBs look to you first and foremost for advice relevant to your brand – for example financial management advice…
Bredin Report: SMB 101: Basics of the SMB Market
What is an SMB, anyway? It’s August, theoretically the dog days of summer. We thought these supposed-to-be-saner days of the year would be a good time for a refresher on the SMB market: what defines an SMB, how many there are, what industries they are in, and what keeps them up at night. Think of…
Bredin Report: The Difference Between Good and Great SMB Content
The Five Secrets of Great SMB Content What do SMBs want in content from their vendors? Or, to put it another way, how can you make your content stand out in an increasingly crowded content marketing environment? To find out, Bredin recently surveyed 500 U.S. SMB principals. Here are the top five attributes SMBs say…
Fastcast: Improving the Small Business Customer Experience
Improving the Small Business Customer Experience from Bredin, Inc. Watch the entire Fastcast recording.